Product overview

What FollowsUp does

FollowsUp remembers every lead, runs email and SMS cadences, checks creatives before they ship, and hands Day-07 voice to CallsBack when that business is live there. Technical integration details for operators live on the authorized app — not on this marketing site.

JSON catalogCallsBack voicemailIntegration inquiry

Capabilities

Remembers

Lead and thread memory across email, SMS, and voice.

Reaches out

Email and SMS cadences first; Day-07 voice via CallsBack when live.

Reports

Morning brief and weekly rollup in the operator app.

Creative QA

Creative quality checks before ads leave the shop.

Art recognition

Brand-safe creative checks.

Pipeline UI

Cadence stages in the operator app.

Studio

Composition preview for approved creative packs.

Public endpoints

Schema followsup-marketing/v1 · updated 2026-07-30 · Operators: https://app.followsup.ai